He Never Worked Here, but He Knew Better Than Us
The John Wooden story that still makes me change the channel
THE INVENTOR'S MIND | WEDNESDAY COLUMN
He Never Worked Here, but He Knew Better Than Us
The John Wooden story that still makes me change the channel
Every March when the tournament bracket drops, I think about a speech.
Not the game. The speech.
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It was an all-hands meeting. Two thousand engineers in Greenville, South Carolina — gas turbine country, the kind of place where machines the size of a house are built by people who have spent careers learning to make complex things work simply.
The new head of engineering had just arrived from Cincinnati. He had spent his career in aviation, where every fastener is torqued to specification, every assembly is safety-wired, and every analysis is run to exhaustion — because the consequence of failure at 35,000 feet is binary.
He walked the plant for five minutes. He decided what he was looking at.
Then he stood in front of two thousand engineers — men and women from 25 to 55 years old, with decades of combined experience — and he told us about John Wooden.
Wooden, he explained, started every season at UCLA with a lesson on how to tie your shoes. Because the little things matter. Because championships are built on fundamentals. Because you never get too good for the basics.
He told this story every year for three years. In his eyes we were idiots. And because he had to repeat the story each year, we clearly were slow learners too dumb to get better. After all, he spent 20 minutes telling this story last year. How could could that much detailed coaching not fix all the problems he saw.
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Here is what he got right: John Wooden was a great coach. The shoe-tying lesson is a genuine insight about attention, discipline, and the compounding effect of small habits done correctly.
Here is what he got wrong: Wooden was coaching 18 and 19-year-old men. New players every season. Boys becoming men under direct, daily supervision. He had practice time, film sessions, and the full attention of his athletes for months at a stretch.
The man telling us this story saw the two thousand of us once a year, for at best 40 minutes of one way communication. Leadership at its best. So if he was right, what did he do about it?
There was no remedial training program. No budget for fundamentals instruction. No follow-up. Just the story, a round of applause for the new leadership, and then back to work.
Wow, he really earned his money. Thanks.
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What the Aviation GM saw when he walked that plant was genuinely different from what he had come from, and he was not wrong about that.
In aviation, a cotter pin is the minimum acceptable anti-rotation device for a critical fastener. You do not hammer a dent in the metal. You do not locally peen a hole to keep a pin from backing out. You design, fabricate, and install the correct engineered solution every time, because a failure at altitude kills people.
In a land-based gas turbine, the machine is three times the size of an aircraft engine. It sits on a foundation. It experiences 1G of load, always in the same direction, which is down. Nothing is going to shake loose due to flight-based twist or strain. So you thermally fit an airfoil into its slot — heat the outer ring, slide in the cold part, let physics lock it in place when the temperatures equalize. No special tools. No engineered snap rings. No $700 torque wrenches. Just an elegant application of material properties you already understand.
This is not laziness. This is engineering optimized for the correct set of constraints.
The engineers in that room had already done the hard work of understanding their problem. They had removed every ounce of unnecessary complexity because unnecessary complexity costs money, extends maintenance time, and introduces failure modes that do not exist when you keep it simple. They had built a discipline around simplicity that took years to develop.
He walked in and saw simple solutions. He mistook them for simple minds.
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The Wooden story has authority because Wooden had authority — earned through decades of direct coaching, daily contact, and real accountability for outcomes. Borrowing the story without the relationship behind it does not borrow the authority. It just borrows the words.
Two thousand engineers sat politely. We clapped at the right moments. We filed out and went back to the machines.
Three years later, he retired to his executive compensation package. The engines kept running.
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If you have ever sat in a room and been talked to like you were a problem to be fixed rather than a professional to be trusted — you already know what that afternoon felt like.
You held the line. You kept working. You did not become what the speech implied you were.
That is not a small thing.
P.S. The jokes on him, I wore loafers.
Herbert Roberts, P.E. spent 32 years in aviation R&D and has spent the last 8+ years analyzing engineering failures for attorneys. He writes about the decisions — not the people — that determine whether complex systems thrive or fail. Subscribe to The Inventor's Mind at inventorsmindblog.com.


